Director, Product & Solutions Marketing (AdTech)

Location: New York, United States; flexible office or remote work is available, but the role must be located within a commutable distance of the office for occasional in-person collaboration.

Salary: $174,000–$210,500 annually, plus potential bonus, commission, or stock incentives.

Company

hirify.global is an advertising technology company using the AI-powered Mindset Graph to match brands with receptive audiences through contextual, creative, environmental, and historical signals.

What you will do

• Lead the product and solutions marketing go-to-market function and define portfolio narratives with Global Marketing leadership.
• Translate product positioning into consistent sales pitches, messaging architectures, campaigns, and commercial programs.
• Lead major product launches, mature product repositioning, and full portfolio strategy.
• Partner with Product leadership on roadmap sequencing using market feedback and competitive intelligence.
• Package offerings into problem-centric vertical and seasonal solutions and manage the case study pipeline.
• Oversee battlecards, presentations, sales hub systems, seller training, and field enablement while coaching the marketing team.

Requirements

• 8+ years of product or solutions marketing experience, including 3+ years managing and developing marketers.
• Experience building positioning, messaging, and end-to-end go-to-market strategies for complex product portfolios.
• Track record of creating commercial programs that improve pipeline and win rates.
• Ability to translate technical capabilities into sellable, problem-centric solutions for brands and agencies.
• Strong written and verbal communication skills, with the credibility to train sellers and influence product leaders.
• Experience designing field enablement materials, systems, and training that drive sales adoption.

Nice to have

• Background at an ad tech provider, DSP, SSP, or major advertising agency.

Culture & Benefits

• Flexible office and remote work environment within commuting distance of the office.
• Employer-matched 401(k) retirement plan.
• Potential bonus, commission, or stock incentive participation depending on the role.
• Benefits supporting recognition, professional development, and wellness.
• Values centered on customer focus, ownership, innovation, and belonging.