Outbound Product Manager (SaaS)

TL;DR

Outbound Product Manager (SaaS): Driving the commercialization and market success of strategic products with an accent on go-to-market execution, product positioning, and cross-functional alignment. Focus on leading GTM readiness, managing beta programs, and synthesizing market insights to drive revenue and adoption.

Location: Must reside within commutable distance to Mississauga for hybrid requirements or be available for travel to office events for remote roles.

Company

hirify.global is a leading provider of cloud-based software solutions for the post-acute healthcare industry.

What you will do

• Develop and execute comprehensive go-to-market plans for new products and strategic initiatives.
• Define product positioning and messaging in collaboration with Marketing and Product teams.
• Lead cross-functional GTM readiness planning across Sales, Marketing, RevOps, and Customer Operations.
• Drive structured beta programs and customer validation efforts to ensure commercial viability.
• Monitor product adoption, usage trends, and revenue performance to identify growth opportunities.
• Provide subject matter expertise for strategic deals and executive-level customer engagements.

Requirements

• 5+ years of experience in product management, product marketing, or GTM roles within enterprise software or healthcare technology.
• Demonstrated ability to lead cross-functional initiatives in a matrixed organization.
• Strong analytical skills with the ability to interpret adoption and market performance data.
• Experience driving structured beta programs and customer validation initiatives.
• Excellent communication and storytelling skills for both technical and non-technical audiences.
• Must be able to travel to Mississauga or Salt Lake City for team events and onboarding.

Nice to have

• Experience commercializing enterprise SaaS or AI-driven solutions.
• Healthcare or post-acute industry experience.
• MBA or equivalent business experience.
• Familiarity with Claude Code and Claude Work.

Culture & Benefits

• Collaborative environment focused on market success and customer value.
• Opportunities to influence product roadmaps through data-driven insights.
• Exposure to high-value strategic deals and executive leadership.
• Commitment to professional growth and mentorship within the Outbound PM team.