Vice President, Marketing & GTM (Insurance SaaS)

TL;DR

Vice President, Marketing & GTM (Insurance SaaS): Leading the end-to-end marketing and go-to-market strategy for an AI-native insurance claims platform with an accent on category definition, narrative development, and sales enablement. Focus on building a high-impact marketing function that integrates with enterprise sales motions and leverages deep industry partnerships to drive growth.

Location: Must be based in New York, NY

Salary: $260,000–$275,000

Company

hirify.global is an AI-native technology company serving the P&C insurance industry, operating as part of the publicly traded CCC Intelligent Solutions.

What you will do

• Define and execute the GTM strategy for product lines and the agentic platform.
• Lead product marketing, including positioning, competitive strategy, and narrative development.
• Build a programmatic sales enablement function to scale seller effectiveness.
• Direct content strategy to establish thought leadership and category authority.
• Manage field marketing and industry event presence at key executive forums.
• Oversee and develop a senior team of 7-8 marketing professionals.

Requirements

• 12+ years in enterprise B2B SaaS GTM and marketing leadership, with 3-5+ years at the VP level.
• Proven track record scaling GTM motions for complex enterprise deals with large ACVs.
• Deep experience in regulated or vertical SaaS (insurance, fintech, or healthcare).
• Experience leading full-function marketing teams including PMM, enablement, and content.
• Must be authorized to work in the U.S. (visa transfer sponsorship available for active U.S. visas).

Culture & Benefits

• Comprehensive health benefits including medical, dental, vision, and 401k matching.
• Generous parental leave policy (16 weeks primary, 12 weeks secondary).
• Professional development budget of $1,000/year and tuition reimbursement.
• Flexible work environment with catered lunches and pet-friendly office spaces.
• Equity plan (RSUs) and annual bonus structure.