Manager, Biddable, GCS (Paid Search and Social)

Location: London, United Kingdom; hybrid work with teams in the office around four days a week. This is a UK-based role and requires the right to work in the United Kingdom.

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and technology to deliver personalized marketing at scale.

What you will do

• Plan, set up, execute, and optimize Paid Search and Paid Social campaigns against client KPIs.
• Create media plans and implement advanced platform features, including automation, bid rules, audience creation, and audience expansion.
• Use native platform and third-party measurement tools, including Google Analytics, to track performance and identify actionable insights.
• Prepare client reporting, present performance updates, and contribute to regular client meetings.
• Manage campaign budgets, financial pacing, reconciliation, and regular account checks.
• Train Account Executives on campaign execution and best practices while supporting process improvements.

Requirements

• Experience setting up and optimizing campaigns in Meta, LinkedIn, Google, and Microsoft platforms; Paid Social experience is required.
• Strong understanding of Paid Search and Paid Social buying strategies, campaign formats, audiences, and setup.
• Analytical mindset with the ability to work with large data sets and extract trends and recommendations.
• Experience with custom audiences, automation, platform measurement capabilities, and third-party tools.
• Intermediate Excel and PowerPoint skills, including charts, graphs, and pivot tables.
• Right to work in the United Kingdom is required.

Nice to have

• Experience with SA360, Skai, or similar third-party campaign management platforms.
• Additional language skills.

Culture & Benefits

• Hybrid environment with frequent in-office events and collaboration.
• Access to global hirify.global and WPP networks, professional connections, and development opportunities.
• Inclusive workplace supported by employee resource groups and a focus on growth.
• Benefits may include medical, retirement, vision, and dental insurance, paid time off, partner discounts, and mental health awareness days.

Hiring process

• Selected candidates will be contacted for an interview.
• Accommodation or flexibility requirements can be discussed during the interview process.