Senior Marketing Performance Manager (Growth Marketing)

TL;DR

Senior Marketing Performance Manager (Growth Marketing): Leading performance analysis, forecasting, and media investment decisions to drive business growth with an accent on data-driven optimization and commercial outcomes. Focus on building scenario models, improving acquisition forecasting accuracy, and optimizing return on investment across diverse acquisition channels.

Location: Hybrid in Richmond, UK

Company

hirify.global is a B Corp certified company providing personalized dog nutrition plans, backed by Purina.

What you will do

• Own marketing performance evaluation and optimization across all acquisition channels to identify growth opportunities.
• Lead acquisition forecasting, rolling re-forecasts, and scenario planning to guide investment decisions.
• Develop data-driven recommendations for media investment to maximize ROI and acquisition efficiency.
• Build and maintain performance reporting frameworks and dashboards using BI tools.
• Partner with Marketing, Finance, and Data teams to align performance insights with business growth targets.
• Investigate performance trends to diagnose root causes of changes in volume, conversion, and customer quality.

Requirements

• Significant experience in marketing performance, growth marketing, or commercial analytics.
• Proven track record of building complex forecasts and investment models.
• Deep understanding of performance channels including Paid Search, Paid Social, Affiliate, and Display.
• Proficiency with BI tools such as Looker, Tableau, or Power BI.
• Exceptional analytical skills and the ability to translate complex data into commercial recommendations.
• Experience influencing senior stakeholders through data-driven insights.

Culture & Benefits

• Private Healthcare through Aviva.
• 9-day fortnight: the office is closed every other Friday.
• 25 days of Annual Leave plus 8 additional remote working days.
• Commitment to being a responsible business as a certified B Corp.

Hiring process

• CV review by the Talent Acquisition team.
• Introductory call with TA to discuss skills and experience.
• Video call with the hiring manager.
• Task presentation to a panel of interviewers.