Senior Marketing Analytics Manager

Location: Richmond, United Kingdom

Company

hirify.global provides personalised dog nutrition through tailored meal plans delivered directly to customers and operates as a certified B Corp with the backing of Purina.

What you will do

• Own marketing performance evaluation across acquisition channels, including campaign, audience, creative, landing page, funnel, promotion, and channel analysis.
• Lead acquisition forecasting, rolling reforecasts, scenario modelling, and budget allocation recommendations.
• Evaluate media efficiency, scalability, incremental performance, return on investment, and customer acquisition outcomes.
• Build performance reporting frameworks, dashboards, KPIs, and leading indicators.
• Present insights, forecasts, and investment recommendations to senior leadership.
• Partner with Marketing, Finance, Commercial, Data, channel, and agency teams to support testing and evidence-based decisions.

Requirements

• Significant experience in marketing performance, media performance, growth marketing, commercial analytics, or marketing analytics.
• Proven experience building forecasts, reforecasts, and investment models.
• Strong understanding of Paid Search, Paid Social, Affiliate, Display, and other acquisition channels.
• Experience working with large datasets, performance reporting, and BI tools such as Looker, Tableau, Power BI, or similar.
• Ability to translate complex data into commercial recommendations and influence senior stakeholders.
• Exceptional analytical, problem-solving, communication, and commercial skills, including an understanding of acquisition economics.

Culture & Benefits

• Certified B Corp with a focus on high social and environmental standards.
• Private healthcare through AXA.
• A nine-day fortnight with the office closed every other Friday.
• 25 days of annual leave plus eight additional remote working days.
• Fast-paced, growth-focused environment with collaboration across Marketing, Finance, Commercial, and Data.

Hiring process

• CV review by the Talent Acquisition team followed by a call with Talent Acquisition.
• Video call with the hiring manager.
• Presentation of a task to an interview panel.