Product Marketing Manager (Medtech)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Product Marketing Manager (Medtech): Driving strategic marketing plans and commercialization for healthcare payment innovation and quality methodologies with an accent on value proposition design and cross-functional collaboration. Focus on executing go-to-market strategies, conducting market research, and enabling sales teams to drive adoption of proprietary healthcare software solutions.
Location: Remote (US). Must be legally authorized to work in the US without sponsorship. Requires on-site onboarding at a designated company location.
Company
is a healthcare company focused on creating breakthrough solutions at the intersection of health, material, and data science to improve patient outcomes.
What you will do
- Develop and execute comprehensive marketing plans for healthcare payment innovation and quality methodologies.
- Design core messaging, value propositions, and promotional content including case studies and eGuides.
- Conduct market research and competitive analysis to inform product commercialization strategies.
- Collaborate with business unit managers and sales teams to support strategic growth programs.
- Manage marketing activation tactics such as webinars, events, and advertising campaigns.
- Own new product introduction marketing deliverables through the gate review process.
Requirements
- Bachelor’s degree or higher from an accredited institution.
- Minimum 10 years of experience in product marketing.
- Must be legally authorized to work in the US without sponsorship.
- Broad knowledge of the healthcare, Health Information Management, or healthcare IT industry.
- Strong business acumen with excellent presentation and influencing skills.
- Ability to travel domestically up to 20% of the time.
Nice to have
- 5+ years of experience using or marketing healthcare payment classification and population health methodologies.
- Master’s degree in Marketing, Business Administration, or Healthcare Management.
- Deep understanding of the US healthcare regulatory and policy environment.
- Experience in developing thought leadership and working with industry influencers.
Culture & Benefits
- Competitive pay and benefits benchmarked against comparable companies.
- Commitment to employee well-being and professional development.
- Collaborative environment working with leading minds in healthcare.
- Support for work-life balance and professional growth.
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