Назад
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25 минут назад

Director, Product Marketing (Healthcare)

168 800 - 242 650$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
director
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Director, Product Marketing (Healthcare): Leading product marketing strategy and go-to-market execution for Omada’s cardiometabolic healthcare suite, including diabetes, hypertension, weight management, cholesterol, and GLP-1 programs, with an accent on product positioning, launches, packaging, pricing, and sales enablement. Focus on synthesizing buyer and market insights, differentiating new offerings, creating evidence-based marketing assets, and building a high-performing product marketing team.

Location: Remote, USA

Salary: $168,800–$242,650 annual base salary, depending on geographic zone.

Company

hirify.global delivers virtual-first chronic care combining human-led care teams, connected devices, and AI-enabled technology for conditions including diabetes, obesity, hypertension, cholesterol, and musculoskeletal conditions.

What you will do

  • Lead product marketing strategy across the cardiometabolic portfolio and partner with product and commercial leadership on go-to-market planning.
  • Use buyer research, market intelligence, competitive insights, and customer needs to shape product and go-to-market roadmaps.
  • Own positioning, messaging, packaging, pricing, and differentiation for the portfolio and new products.
  • Lead end-to-end launches from pre-launch readiness through execution and post-launch optimization.
  • Develop landing pages, videos, presentations, advertising copy, FAQs, one-pagers, and other sales enablement assets.
  • Support sales opportunities, pitches, demos, training, and cross-functional collaboration with commercial, product, clinical, and customer effectiveness teams.

Requirements

  • 10+ years of experience in B2B marketing, including 5+ years in healthcare and life sciences.
  • 3+ years of directly managing and developing marketing talent.
  • Experience with buyer research, messaging and positioning, go-to-market planning, product launches, sales enablement, and content marketing.
  • Experience creating KPIs and measurement plans to monitor marketing execution.
  • Strong communication, strategic thinking, storytelling, cross-functional collaboration, and prioritization skills.
  • Bachelor’s degree in a related field.

Culture & Benefits

  • Remote-first work-from-home culture.
  • Competitive salary, annual cash bonus, equity grants, and an employee stock purchasing plan.
  • Flexible time off and generous parental leave.
  • Health, dental, and vision insurance with above-market employer contributions.
  • 401(k) retirement savings plan, lifestyle spending account, and mental health support solutions.
  • Culture centered on trust, context, bold action, results, collaboration, and improving healthcare.

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