Key Account Representative (Toys)

TL;DR

Key Account Representative (Sales): Managing and growing strategic retail accounts for the Fisher-Price brand with an accent on pricing negotiations, brand activation, and omnichannel growth. Focus on driving sell-in/sell-out performance, managing business planning forecasts, and coordinating cross-functionally with Marketing and Supply Chain.

Location: Hybrid in Frankfurt am Main, Germany

Salary: EUR 68,720 – 81,605 per year

Company

A leading global toy and family entertainment company and owner of iconic brands including Barbie, Hot Wheels, and Fisher-Price.

What you will do

• Build and foster strong relationships with strategic retail customers across two retail channels.
• Lead negotiations for pricing and activations to elevate in-store visibility and digital presence.
• Analyze sell-in/sell-out data, market share insights, and KPIs to uncover business opportunities.
• Craft and execute 360-degree brand activation plans for both online and offline channels.
• Manage the business planning process, including product forecasting and strategic budget allocation.
• Represent the company at customer meetings and major trade fairs like Spielwarenmesse.

Requirements

• 3+ years of experience in Key Account Management or Sales.
• Fluent in German and English.
• Degree in Business Administration or a related field.
• Strong skills in negotiation, business planning, and long-term strategic thinking.
• Proficiency in MS Office.
• Must be based in or able to work from Frankfurt am Main.

Nice to have

• Experience working within a leading FMCG company.
• Previous exposure to the toy industry.

Culture & Benefits

• 30 vacation days plus additional company days off.
• Hybrid working setup with commuting benefits (public transport reimbursement).
• Meal vouchers and subsidized EGYM Wellpass membership.
• Access to employee assistance programs including Modern Health, Headspace, and Maven.
• Employee toy discounts.