обновлено 7 дней назад
Director, Partner Marketing
153 300 - 306 300$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director, Partner Marketing (B2B SaaS/AI): Building and optimizing partner-facing marketing strategies, campaigns, and channels that drive partner activation, enablement, and pipeline with an accent on persona-based messaging, solution positioning, and GTM alignment. Focus on leading Partner Marketing, improving conversion and ROI through data and AI, and coordinating execution across Alliances, Partner Sales, Revenue Marketing, and Product Marketing.
Location: Remote within the United States
Annual base salary: $153,300–$306,300, with state-specific ranges for Colorado, Washington, California, and New York City. The role is also eligible for an annual bonus and equity award.
Company
develops a cloud compliance platform connecting tax technology with business transactions.
What you will do
- Own partner-facing GTM strategy, segmentation, persona definitions, and messaging frameworks.
- Develop solution-oriented messaging that helps partners understand, position, and sell offerings.
- Define, prioritize, and execute campaigns across email, webinars, partner portals, field, and digital channels.
- Build partner activation, education, enablement, co-selling, and demand-generation programs.
- Lead and grow the Partner Marketing team while improving funnel accountability, workflows, ROI, and scalability.
- Align Alliances, Partner Sales, Revenue Marketing, Product Marketing, Operations, and channel teams around priorities and pipeline targets.
Requirements
- 12–15 years of experience in B2B SaaS marketing, focused on partner, channel, or GTM strategy.
- Demonstrated success building partner-facing campaigns that drive engagement, enablement, and pipeline.
- Strong expertise in persona-based messaging, solution positioning, and GTM storytelling.
- Experience working with Alliances, Partner Sales, Revenue Marketing, and Product Marketing.
- Familiarity with Salesforce, Marketo, 6sense, Power BI, and partner engagement platforms.
- Strong leadership, cross-functional influence, and AI fluency in content creation, personalization, and campaign optimization.
Culture & Benefits
- AI is embedded in workflows, decision-making, and products.
- Paid time off and paid parental leave.
- Bonus eligibility and location-dependent medical, life, and disability insurance.
- Inclusive culture supported by employee resource groups with senior leadership sponsorship.
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