Director, Marketing Operations (AI)

Location: USA - Remote / Toronto Office

Workplace: Remote

Company

hirify.global develops an Intelligent Network Operations platform that helps enterprises manage, secure, and optimize network infrastructure with AI-driven automation.

What you will do

• Own and continuously optimize the Martech stack across demand generation, customer marketing, and partner programs.
• Manage marketing automation, CRM integrations, attribution, enrichment, lead routing, and partner portal systems.
• Build source attribution models connecting campaigns, channels, partner activity, pipeline, and revenue.
• Lead lead lifecycle management, scoring, segmentation, routing, and hand-offs between Marketing, Channel, and Sales.
• Establish data governance, hygiene, consent compliance, shared funnel definitions, SLAs, and reporting standards.
• Lead and develop the Marketing Operations team while partnering with Marketing, Sales, Channel, Analytics, IT, and Legal.

Requirements

• 8–12+ years of experience in Marketing Operations or Martech roles in a B2B or SaaS environment.
• Deep hands-on expertise with Marketo and Salesforce.
• Experience implementing AI and automation solutions in marketing or Revenue Operations systems.
• Experience with multi-touch attribution, source tracking, lead enrichment, lifecycle management, scoring, and routing.
• Experience with data governance, deduplication, field mapping, compliance, Martech budgets, and vendor management.
• Ability to lead teams, manage stakeholders, and translate data into actionable recommendations.

Nice to have

• Hands-on experience with ZoomInfo, LeanData, and Impartner or equivalent platforms.
• Experience supporting indirect channel and partner programs, including partner portals and partner lead routing.

Culture & Benefits

• Remote workplace with a Toronto office option.
• Collaborative culture focused on trust, integrity, innovation, and employee support.
• Global teams working on critical network infrastructure for large enterprises.
• USA-based hires complete E-Verify and Form I-9 employment eligibility verification.