Director Of Account Based Marketing (ABM)

TL;DR

Director of Account Based Marketing (ABM): Leading the strategy, build-out, and performance of ABM disciplines across the B2B portfolio with an accent on intent data, account scoring, and multi-channel orchestration. Focus on architecting ABM frameworks, managing platform implementations like 6Sense/Demandbase, and driving pipeline and revenue through data-driven account strategies.

Location: Must be legally eligible to work in the U.S. (Remote, Hybrid, or Onsite)

Company

A tech-enabled growth firm at the intersection of marketing, consulting, and data intelligence, leveraging proprietary technology to drive revenue and brand recognition for leading companies.

What you will do

• Own end-to-end ABM strategy, including account selection, tiering, and multi-channel orchestration.
• Serve as the primary subject matter expert for internal strategy teams and clients.
• Architect and manage implementations of ABM platforms like 6Sense and Demandbase.
• Translate intent and engagement data into actionable campaign triggers for cross-functional teams.
• Lead cross-agency collaboration across SEO, Paid Media, Creative, and PR to ensure unified campaigns.
• Own the ABM measurement framework to tie activities directly to pipeline and revenue.

Requirements

• Must be legally eligible to work in the U.S.
• 7+ years of experience in B2B marketing strategy or ABM.
• Hands-on proficiency with 6Sense, Demandbase, or equivalent ABM/intent data platforms is mandatory.
• Strategic knowledge of B2B Martech stacks including Salesforce, Marketo, and HubSpot.
• Deep understanding of intent data, predictive scoring, and account tiering.
• Strong presentation skills with experience leading client discovery discussions.

Culture & Benefits

• Robust medical, dental, and vision insurance with up to 100% employer contribution.
• 401(k) plan with 4% employer matching.
• Unlimited Time Off policy starting from day one.
• Fully flexible work environment (remote, hybrid, or in-office).
• Ongoing professional development programs and leadership growth opportunities.
• 12 observed U.S. national holidays plus 2 mental health recharge days.