1 час назад
Marketing Campaign Manager (AI)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Marketing Campaign Manager (AI): Developing and executing integrated campaigns for new-logo and new-market segments with an accent on AI-enabled workflows, pipeline creation, and cross-regional alignment. Focus on analyzing funnel performance, improving trial adoption and MQL-to-SQL progression, and delivering programs within budget and ROI expectations.
Location: Remote in the USA; candidates based in Europe are also considered
Company
is expanding its marketing efforts into new customer segments and specialized verticals.
What you will do
- Develop and execute campaigns for new-market and new-logo segments as they scale.
- Own campaign strategy, execution, and performance across assigned segments.
- Apply AI tools to automate manual, repeatable marketing work and support strategic decisions.
- Coordinate with Product Marketing, Field Marketing, Growth Marketing, and regional teams across AMER, EMEA, and APAC.
- Drive demand, trial adoption, conversion, pipeline creation, and revenue growth in collaboration with sales.
- Analyze funnel metrics, pipeline quality, and segment performance with Marketing Operations.
Requirements
- 4+ years of campaign management experience in SaaS or a high-tech environment.
- Experience running new-logo or new-market acquisition campaigns and integrated marketing programs.
- Fluency with AI tools and experience using them to automate manual work.
- Experience with ABX tools such as 6sense or Demandbase.
- Proficiency with Office 365, Salesforce, project management tools, and BI solutions.
- Bachelor’s degree in Marketing, Communications, Business, or equivalent experience, along with strong analytical, communication, organizational, and collaboration skills.
Culture & Benefits
- Remote work arrangement for US-based employees, with consideration for candidates in Europe.
- Work spans multiple customer segments and regional marketing organizations.
- Campaign planning is performed one to two business quarters ahead.
- Programs are expected to be delivered on time, within budget, and against ROI targets.
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