Senior Product Manager, Growth (AI)

TL;DR

Senior Product Manager, Growth (AI): Owning the growth ecosystem for the INSTRUMENT product, including acquisition, onboarding, and conversion, with an accent on funnel optimization and subscription economics. Focus on designing experimentation frameworks, optimizing free-to-paid conversion, and scaling a durable business model for music creators.

Location: Remote (Must be based in the US)

Salary: $148,320 - $185,400

Company

Splice is a creative platform for music producers, offering a massive catalog of sounds, samples, and an expanding AI stack to accelerate creative success.

What you will do

• Own the INSTRUMENT growth funnel end-to-end, spanning acquisition, onboarding, activation, monetization, and retention.
• Define growth hypotheses and run experiments on pricing, onboarding flows, and lifecycle messaging.
• Partner with design and engineering to ship high-quality user experiences and onboarding flows.
• Track performance using analytics platforms, owning event instrumentation and data-driven prioritization.
• Collaborate with the Sounds Growth team to build tailored customer journeys for various music maker cohorts.
• Utilize AI assistants and research tools as a core part of the product development workflow.

Requirements

• 5–8 years of product management experience, ideally in B2C SaaS subscription products.
• Proven track record of owning growth and funnel optimization with measurable business impact.
• Deep expertise in experimentation frameworks, A/B testing, cohort analysis, LTV, and retention metrics.
• Solid understanding of subscription economics and hybrid or usage-based pricing models.
• Must be based in the United States.
• Strong communication skills and experience influencing cross-functional teams without authority.

Nice to have

• Experience in music tech, creative tools, or creator platforms.
• Familiarity with freemium, credits, or virtual-currency monetization models.
• Experience with commerce platforms, including billing, payments, and checkout infrastructure.
• Exposure to AI-powered personalization or data-driven content discovery.

Culture & Benefits

• Competitive pay with annual reviews and equity opportunities.
• Unlimited PTO to ensure work-life balance.
• Comprehensive medical, dental, and vision coverage for employees and dependents.
• 401(k) plan with company match and immediate vesting.
• Paid parental leave ranging from 12 to 20 weeks.
• Annual learning budget, leadership programs, and a remote-first work culture.