Product Marketing Manager (AI)

TL;DR

Product Marketing Manager (AI): Building foundational product positioning and leading high-priority growth opportunities for Health Plan and Public Sector segments with an accent on data-driven messaging, sales enablement assets, and strategic pursuit leadership. Focus on translating complex capabilities into persuasive narratives and tailored deal materials while leveraging AI to improve marketing/sales content and processes.

Location: Remote (United States)

Salary: $100,030–$130,944 per year

Company

hirify.global develops virtual primary and urgent care and related offerings for health plan and public sector customers.

What you will do

• Develop base product narratives and sales collateral for Virtual Primary Care, Urgent Care, Behavioral Health, and Expert Medical Opinion offerings.
• Partner with analytics and actuarial teams to create pre-sale analytics tools and data-driven business cases for target buyers.
• Lead strategic pursuits by creating positioning strategy, owning key messages and deliverables, and aligning stakeholders across the sales cycle.
• Produce tailored sales assets (pitch decks, executive summaries, one-pagers, proposals, custom demos) using market and competitive insights.
• Support account-based marketing and data-driven analyses to validate business need and strengthen differentiated positioning.
• Mobilize cross-functional resources within pursuit pods to manage timelines, dependencies, and high-quality execution across concurrent opportunities.

Requirements

• 5+ years of product marketing experience, including sales enablement, strategic pursuits, go-to-market strategy, or complex B2B deal support.
• Proven ability to create messaging, positioning, and market-facing assets (e.g., pitch decks, executive summaries, sales enablement materials) combining storytelling, visuals, and persuasive data.
• Strong cross-functional collaboration skills and a track record of delivering results in fast-moving, high-stakes environments.
• Exceptional analytical skills to interpret complex information and translate it into clear commercial narratives.
• Experience leveraging AI to produce high-quality marketing/sales content and improve processes.
• Proficiency with Google and/or Microsoft Suite; excellent written and verbal communication skills.

Culture & Benefits

• Remote-first culture.
• 401(k) savings plan through Fidelity.
• Comprehensive medical, vision, and dental coverage (including disability insurance).
• Paid Time Off (PTO) and Discretionary Time Off (DTO).
• 12 weeks of 100% paid parental leave.
• Work-from-home reimbursement to support home office work.

Hiring process

• Recruiter shares the geographic zone and details of the salary band during the hiring process.