Brand Partner Marketing Manager

TL;DR

Brand Partner Marketing Manager: Build and lead OpenAI’s brand partnership strategy to strengthen the brand in culture and with priority audiences, with an accent on partnership evaluation, creative/strategic vision, and cross-functional execution. Focus on shaping distinctive partner programs and measuring cultural and engagement impact to continuously improve partnership strategy.

Location: Remote (US)

Salary: $374K – $415K + Offers Equity

Company

OpenAI is an AI research and deployment company focused on safely deploying general-purpose AI for the benefit of humanity.

What you will do

• Develop and lead OpenAI’s brand partnership strategy, identifying people, organizations, platforms, and cultural opportunities.
• Build a pipeline of high-impact partnerships and evaluate opportunities by audience relevance, values alignment, cultural credibility, creative potential, and long-term brand impact.
• Lead key partners end-to-end: strategy, negotiation, development, and execution, serving as the primary marketing lead.
• Shape strategic and creative vision for partnership programs, including campaigns, content, events, experiences, and activations.
• Define partnership narratives and value propositions, and protect brand integrity through clear partner-selection and execution principles.
• Create scalable frameworks for partnership management and define success measures using audience, brand, cultural, and engagement signals.

Requirements

• US-based (remote)
• 12+ years of experience in brand partnerships, cultural marketing, strategic partnerships, integrated marketing, entertainment or sports marketing, or a related field.
• Proven track record developing partnerships that strengthened cultural relevance, expanded reach, or built credibility with important audiences.
• Strong cultural fluency and brand judgment; ability to assess opportunities across values alignment, authenticity, creative potential, and long-term impact.
• Experience developing campaigns, content, events, experiences, and activations with external partners.
• Strong verbal and written communication skills; comfortable influencing senior stakeholders internally and externally.

Culture & Benefits

• Data-driven marketing approach that connects customer insights to product development and messaging.
• Highly cross-functional collaboration across Brand, Creative, Communications, Partnerships, Global Affairs, Research, Legal, and regional teams.
• Compensation includes $374K–$415K plus offers equity.
• Mission-driven work focused on responsible and widespread adoption of AI.