Senior Partner Marketing Manager (AI)

TL;DR

Senior Partner Marketing Manager (AI): Designing and executing partner marketing strategies in APJ to transform partnerships into revenue engines with an accent on scalable co-marketing programs and partner enablement. Focus on building joint value propositions, managing MDF programs, and optimizing partner-sourced pipeline through data-driven insights.

Location: Melbourne, Australia (Flexibility in work arrangements may apply depending on team needs)

Company

hirify.global is a leading enterprise software company focused on the transformative power of AI and automation to change how the world works.

What you will do

• Design and execute comprehensive partner marketing strategies aligned with business objectives and partner tiers.
• Develop scalable co-marketing programs, toolkits, and enablement materials to drive partner activation and revenue.
• Collaborate with strategic partners to create joint value propositions and go-to-market strategies.
• Manage Marketing Development Funds (MDF) and partner marketing budgets for webinars, events, and content.
• Define KPIs and track partner-sourced pipeline and revenue to optimize ROI.
• Align with Product Marketing and Field Marketing to ensure messaging consistency and effective regional activities.

Requirements

• 10-15 years of B2B marketing experience, with at least 10 years in partner, channel, or alliance marketing.
• Proven track record of scaling partner programs within the enterprise technology sector.
• Deep understanding of GSIs, technology alliances, and channel partner ecosystems.
• Proficiency with Salesforce and marketing automation platforms like Marketo or HubSpot.
• Experience using AI workflows and tools to scale marketing efforts.
• Bachelor's degree in Marketing, Business, or a related field.

Nice to have

• Experience in the automation, AI, cloud, or enterprise software industry.
• Knowledge of PRM platforms and partner compensation models.
• MBA or advanced degree.
• Experience with global partner programs and international marketing.

Culture & Benefits

• Culture driven by curiosity, generosity, and a fast-paced growth mindset.
• Flexible work policies regarding hybrid, office-based, or remote arrangements.
• Commitment to a diverse and inclusive workplace with equal opportunities for all.
• Opportunity to work with category-leading enterprise AI software.