Marketing Operations Manager (B2B SaaS)

TL;DR

Marketing Operations Manager (B2B SaaS): Owning the marketing operating system and campaign lifecycle performance with an accent on marketing technology strategy, data quality, and funnel analytics. Focus on building scalable processes, optimizing CRM/MAP integrations, and driving actionable insights to improve marketing ROI.

Location: Must be based in San Francisco, CA (Hybrid: in-office Tuesday–Thursday)

Salary: $160,000 – $178,000

Company

hirify.global is a customer operations platform built for B2B complexity, helping teams sync tools and customer conversations to scale effectively.

What you will do

• Own marketing planning and execution workflows including intake, prioritization, and resourcing.
• Lead marketing technology and automation strategy, including CRM and MAP integrations.
• Partner with the data team to maintain funnel reporting, dashboards, and performance metrics.
• Drive audience segmentation and targeting strategies to improve lifecycle performance.
• Manage data quality initiatives such as UTM governance, taxonomy, and source-of-truth alignment.
• Identify and implement process improvements to reduce manual work and increase program scale.

Requirements

• 5–8 years of experience in Marketing Operations or Revenue Operations in B2B SaaS.
• Hands-on experience with HubSpot and CRM integrations.
• Strong analytics skills with experience in funnel metrics, cohort analysis, and dashboard building.
• Deep understanding of lead lifecycle, routing, scoring, and attribution frameworks.
• Proven ability to build scalable processes and documentation across multiple stakeholders.
• Excellent project management and cross-functional communication skills.

Culture & Benefits

• Competitive base salary and company equity.
• Private health insurance with no-cost plan options.
• Flexible time off policy and paid parental leave.
• $100 monthly lifestyle stipend for wellness and fitness.
• Wellness days and company-wide winter break.
• Mental health and family planning support.