Senior Demand Generation Manager (Account Based Marketing)
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Описание вакансии
TL;DR
Senior Demand Generation Manager (B2B SaaS / ABM): Leading and scaling ABM strategies to drive measurable pipeline and revenue growth with an accent on high-value target accounts and deep sales alignment. Focus on designing multi-channel personalized programs and optimizing account engagement frameworks.
Location: Remote, United States
Salary: $116,000 – $142,000
Company
is a global data and technology company providing an Operational Decisioning Platform for leaders in the energy, agriculture, and weather-driven industries.
What you will do
- Lead and scale the account-based marketing (ABM) strategy for high-value target accounts.
- Partner with Sales leadership to align on account selection, planning, and pipeline goals.
- Design and execute 1:1 and 1:few multi-channel programs across digital, content, and executive outreach.
- Coordinate account engagement as a quarterback across marketing, sales, product, and customer teams.
- Translate market and account insights into targeted messaging and content strategies.
- Build and optimize account engagement frameworks, scoring models, and reporting.
Requirements
- 8+ years of experience in B2B demand generation with a strong emphasis on ABM in SaaS.
- Proven track record of driving actual pipeline and revenue growth through ABM programs.
- Experience co-owning account strategy and influencing deal progression with sales teams.
- Hands-on experience with Salesforce, HubSpot, AI tools, and intent data platforms.
- Bachelor's degree in Marketing, Business, or a related field.
- Must be based in the United States.
Nice to have
- Experience with field marketing or regional campaign execution.
Culture & Benefits
- Remote-first work environment with flexible working hours.
- Unlimited PTO.
- Comprehensive medical, dental, and vision insurance plans.
- 401(k) with company match.
- Access to extensive learning and development resources.
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