ΠΎΠ±Π½ΠΎΠ²Π»Π΅Π½ΠΎ 2 Π΄Π½Ρ Π½Π°Π·Π°Π΄
Senior Executive, Marketing Account Management
ΠΡΡΡ & Π‘ΠΎΠΏΡΠΎΠ²ΠΎΠ΄
ΠΠ»Ρ ΠΌΡΡΡΠ° Ρ ΡΡΠΎΠΉ Π²Π°ΠΊΠ°Π½ΡΠΈΠ΅ΠΉ Π½ΡΠΆΠ΅Π½ Plus
ΠΠΏΠΈΡΠ°Π½ΠΈΠ΅ Π²Π°ΠΊΠ°Π½ΡΠΈΠΈ
Π’Π΅ΠΊΡΡ:
TL;DR
Senior Executive, Marketing Account Management (B2B Channel Marketing): Developing and executing integrated go-to-market campaigns, partner programs, digital marketing initiatives, and events for Consumer & Endpoint Devices and Unified Communications with an accent on data-driven planning, stakeholder management, and measurable marketing ROI. Focus on managing vendor and channel relationships, optimizing budgets and resources, and leading Xvantage program execution from strategy through launch.
Location: Kallang Bahru, Singapore
Company
is a global technology company supporting the information technology ecosystem through technology products, cloud services, and its Xvantage digital platform.
What you will do
- Develop and execute data-driven, channel-specific go-to-market marketing campaigns and events.
- Build strategic relationships with vendors, channel partners, agencies, and internal business unit leaders.
- Drive partner and end-customer marketing across Consumer & Endpoint Devices and Unified Communications.
- Lead integrated digital events, roadshows, product launches, promotions, and marketing materials from ideation through execution.
- Manage funded project pipelines, budgets, resources, procedures, and marketing performance measurements.
- Lead Xvantage program marketing and collaborate with digital and regional teams on launch and growth strategies.
Requirements
- Bachelorβs degree in Marketing, Business, or a related field.
- 4β6 years of direct channel marketing experience, ideally in the technology industry.
- Experience executing end-to-end integrated marketing campaigns in a B2B environment.
- Knowledge of multi-touch campaigns, strategic planning, vendor programs, project management, stakeholder management, compliance, and ROI measurement.
- Strong communication, decision-making, relationship-building, problem-solving, ownership, and collaboration skills.
- Curiosity and willingness to research, experiment with, and adopt new marketing platforms and approaches.
Nice to have
- Basic understanding and use of Marketo.
- Marketing degree.
Culture & Benefits
- Fast-paced, high-volume working environment.
- Collaboration with vendors, channel partners, product managers, business units, and regional teams.
- Training on the Xvantage platform is provided.
- Opportunity to use modern digital and new-age marketing techniques.
ΠΡΠ΄ΡΡΠ΅ ΠΎΡΡΠΎΡΠΎΠΆΠ½Ρ: Π΅ΡΠ»ΠΈ ΡΠ°Π±ΠΎΡΠΎΠ΄Π°ΡΠ΅Π»Ρ ΠΏΡΠΎΡΠΈΡ Π²ΠΎΠΉΡΠΈ Π² ΠΈΡ ΡΠΈΡΡΠ΅ΠΌΡ, ΠΈΡΠΏΠΎΠ»ΡΠ·ΡΡ iCloud/Google, ΠΏΡΠΈΡΠ»Π°ΡΡ ΠΊΠΎΠ΄/ΠΏΠ°ΡΠΎΠ»Ρ, Π·Π°ΠΏΡΡΡΠΈΡΡ ΠΊΠΎΠ΄/ΠΠ, Π½Π΅ Π΄Π΅Π»Π°ΠΉΡΠ΅ ΡΡΠΎΠ³ΠΎ - ΡΡΠΎ ΠΌΠΎΡΠ΅Π½Π½ΠΈΠΊΠΈ. ΠΠ±ΡΠ·Π°ΡΠ΅Π»ΡΠ½ΠΎ ΠΆΠΌΠΈΡΠ΅ "ΠΠΎΠΆΠ°Π»ΠΎΠ²Π°ΡΡΡΡ" ΠΈΠ»ΠΈ ΠΏΠΈΡΠΈΡΠ΅ Π² ΠΏΠΎΠ΄Π΄Π΅ΡΠΆΠΊΡ. ΠΠΎΠ΄ΡΠΎΠ±Π½Π΅Π΅ Π² Π³Π°ΠΉΠ΄Π΅ β
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