Marketing Manager, ALS, APAC

Location: Aperia Annex, Singapore; travel up to 30%

Company

hirify.global develops medical devices, software, and related services for diagnosing and treating serious cardiopulmonary and respiratory conditions, serving customers in more than 140 countries.

What you will do

• Develop and execute integrated B2B marketing strategies across the customer journey, from consideration through renewal.
• Plan and manage campaigns across email, websites, digital advertising, print, direct mail, social media, partner programs, and industry events.
• Generate and nurture marketing-qualified leads, increase customer engagement, and support upsell opportunities.
• Manage the hirify.global Data Systems website as a digital marketing hub, including SEO/SEM, content, information architecture, testing, and conversion optimization.
• Monitor campaign performance, manage deliverables and budgets, and report progress and results to stakeholders.
• Coordinate designers, copywriters, PPC partners, vendors, and junior marketing team members.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• At least 8 years of B2B marketing experience.
• At least 3 years of experience leading professional marketing teams.
• Experience in a software, IT, SaaS, or cloud computing environment.
• Expert knowledge of integrated marketing, audience segmentation, demand generation, customer lifecycle marketing, sales enablement, and digital marketing.
• Strong project management, analytical, writing, editing, design, marketing automation, CRM, and cross-functional collaboration skills.

Nice to have

• Experience with HubSpot and Salesforce.
• Experience in healthcare, fire, or EMS.
• Familiarity with Wrike, Teamwork, or similar marketing project management tools.

Culture & Benefits

• Work within a fast-growing organization operating across more than 140 countries.
• Contribute to technologies designed to improve outcomes for patients with critical cardiopulmonary conditions.
• Culture emphasizing innovation, self-motivation, entrepreneurship, collaboration, and continuous learning.
• Full-time employment with regular computer- and phone-based work.