Senior Director, Growth Marketing (AI)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Senior Director, Growth Marketing (AI): Building and leading the growth marketing motion for major accounts with an accent on enterprise expansion and pipeline creation. Focus on architecting strategic account-based marketing plays, influencing senior stakeholders, and scaling repeatable programs to drive enterprise-wide adoption of the CoLab AI platform.
Location: Must be based in the US or Canada
Company
is an AI-powered platform designed to help mechanical engineering teams streamline design reviews, capture feedback, and accelerate product development.
What you will do
- Own expansion and new business pipeline creation across the top 100 strategic accounts.
- Build the major account growth marketing motion from the ground up, testing and scaling high-impact plays.
- Collaborate with Sales and Customer Success to align on account strategy and drive enterprise-wide relevance.
- Translate product positioning and customer insights into tailored campaigns that influence senior stakeholders.
- Oversee integrated account plays including field marketing, executive events, webinars, and custom content.
- Lead cross-functional efforts to shape CoLab's perception as a strategic AI partner within major engineering organizations.
Requirements
- Must be based in the US or Canada
- 10+ years of B2B SaaS marketing experience with a focus on enterprise ABM, demand generation, or strategic account growth.
- Proven track record of influencing pipeline targets for complex, high-ASP enterprise accounts.
- Strong commercial judgment and ability to partner effectively with Sales and Customer Success leadership.
- Demonstrated ability to lead cross-functional teams and turn ambiguous opportunities into focused execution plans.
- Hands-on approach to building new motions before scaling with dedicated resources.
Culture & Benefits
- Opportunity to work at a rapidly scaling, award-winning technology company.
- Direct impact on the growth strategy of a platform used by industry leaders like Ford and Johnson Controls.
- Collaborative environment that values potential and encourages applications from diverse backgrounds.
- Leadership role with significant autonomy to define and execute marketing strategy.
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