Senior Product Marketing Specialist (Cybersecurity)

Location: Hybrid, based in London, United Kingdom

Salary: £69,000–£95,000 GBP per year, plus equity where applicable, bonus, healthcare coverage, paid time off, and parental leave.

Company

Okta builds identity and access infrastructure that helps organisations securely adopt AI and protect digital identities.

What you will do

• Drive product launches and regional go-to-market strategies across EMEA.
• Adapt global positioning, value frameworks, campaigns, and launch plans to regional markets.
• Develop customer-facing narratives, case studies, web content, and sales enablement materials.
• Equip sales teams and partners with messaging, use cases, competitive insights, and battlecards.
• Research customer trends, regulatory developments, industry shifts, and competitor activity across EMEA.
• Share regional feedback with global and regional stakeholders to inform messaging and product roadmaps.

Requirements

• 5+ years of experience in product marketing, B2B SaaS marketing, or a related field.
• Experience with identity and access management, cybersecurity, or cloud security solutions.
• Ownership of product messaging frameworks, tiered launch plans, buyer personas, and competitive battlecards.
• Strong written and verbal storytelling skills for complex technical products.
• Business-proficient English required.
• Experience launching solutions in EMEA and understanding enterprise buying behaviour, regulatory landscapes, and regional business cultures.

Culture & Benefits

• Collaborative, self-motivated, and fast-paced cross-functional working environment.
• Healthcare coverage and financial benefits.
• Paid time off and parental leave in accordance with applicable plans and policies.
• Equity and bonus opportunities where applicable.
• In-person onboarding designed to support connection and integration.