Media & Shopper Activation Manager (FMCG)

TL;DR

Media & Shopper Activation Manager (FMCG): Planning and executing retail media and shopper activation initiatives to ensure brand presence at the point of sale with an accent on international core markets including the Netherlands, Switzerland, and Italy. Focus on developing POS campaigns, managing design assets, and coordinating with external agencies to drive growth for ESN & More Nutrition.

Location: Remote within Germany

Company

hirify.global is a leading innovator in sports nutrition, managing the successful brands ESN and More Nutrition.

What you will do

• Plan and execute retail media activities across the Netherlands, Switzerland, and Italy.
• Manage the creation and quality of design assets and shopper marketing content.
• Develop and implement POS campaigns, customer-specific activations, and strategic partnerships.
• Roll out displays, POS materials, and placement concepts across relevant markets.
• Coordinate external agencies, retail marketing departments, and other service providers.
• Support budget planning and take ownership of allocated budgets.

Requirements

• Bachelor's degree in Marketing, Media, Business, or a related field.
• 2–3 years of professional experience in Trade Marketing, Shopper Marketing, or Retail Media.
• Experience within the FMCG industry and understanding of the retail landscape in the Netherlands, Italy, and/or Switzerland.
• Fluent English and professional proficiency in Italian, Dutch, or French.
• Must be based in Germany.
• Willingness to travel 1–2 times per month.

Culture & Benefits

• Attractive employee discounts on ESN & More Nutrition products.
• Flexible working hours and remote work opportunities.
• Mobility and fitness subsidies (e.g., Wellpass, Germany Ticket).
• Company pension scheme.
• Workation opportunities.