Senior Performance Marketing Manager (Retail Media)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Senior Performance Marketing Manager (Retail Media): Developing and implementing performance marketing strategies for retail media channels to drive traffic, sales, and ROI for leading ecommerce brands with an accent on omnichannel growth and data-driven optimization. Focus on managing complex campaigns across Amazon Advertising, Walmart Connect, and OTTO, while leading internal innovations and mentoring junior team members.
Location: Based in Hamburg, Germany (Remote work options available)
Company
is an ecommerce growth partner that leverages proprietary technology to help leading brands accelerate their global distribution and market share.
What you will do
- Develop and implement comprehensive performance marketing strategies with a primary focus on retail media channels.
- Manage and optimize campaigns across retail media networks such as Amazon Advertising, Walmart Connect, OTTO, and eBay.
- Analyze campaign performance data to generate insights and make data-driven decisions to improve ROI.
- Collaborate with cross-functional sales, product, and analytics teams to align marketing strategies with business objectives.
- Drive innovations and lead bi-weekly internal retail media meetings to solve sector-specific challenges.
- Mentor and guide junior team members, fostering a culture of continuous learning.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field (Master’s degree is a plus).
- Minimum 4 years of experience in performance marketing, with at least 2 years specifically in retail media advertising.
- Proven track record of managing successful retail media campaigns with significant ROI.
- Strong analytical skills and proficiency in tools like Google Analytics and Excel.
- Very good written and verbal communication skills in English; German or French is beneficial.
- Ability to thrive in a fast-paced, dynamic environment managing multiple projects simultaneously.
Culture & Benefits
- Unlimited learning budget and professional development using Gallup StrengthsFinder.
- Flexible work-life balance with remote work options and 20 to 40 days of vacation per year.
- International environment with over 30 nationalities and a "no-bullshit" collaborative attitude.
- Modern office in Hamburg, bike leasing, attractive pension plan, and HVV-Deutschland Ticket.
- Mental wellbeing support through OpenUp and subsidized sports/wellness membership via EGYM Wellpass.
- Annual opportunity to work from abroad at the company's Sunshine Office.
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