Digital Marketing Manager (SaaS)

TL;DR

Digital Marketing Manager (SaaS): Owning the end-to-end paid media strategy and execution to drive enterprise pipeline with an accent on performance measurement, ABM targeting, and channel optimization. Focus on building a scalable experimentation framework, managing agency relationships, and ensuring paid media spend maps directly to closed-loop pipeline in Salesforce.

Location: Must be based in the United States

Compensation: $115,500 – $165,000 + Equity

Company

A developer-focused platform providing sandboxed environments and secure infrastructure for building, sharing, and running applications.

What you will do

• Own the paid media engine across search, social, display, and programmatic channels.
• Manage audience and ABM targeting strategies aligned with enterprise ICP.
• Oversee the measurement and attribution model, ensuring spend maps to sourced pipeline.
• Directly manage paid search architecture, bidding, and keyword strategy.
• Act as the strategic point of contact for the paid media agency, setting direction and QAing output.
• Partner with cross-functional teams to support product launches and ABM programs.

Requirements

• Must be based in the United States
• 5+ years of experience in B2B paid media, performance marketing, or demand generation.
• Hands-on expertise with LinkedIn Ads and Google Ads at scale.
• Proven track record of owning pipeline and efficiency targets rather than vanity metrics.
• Strong experience with Salesforce, marketing automation tools, and GA4.
• Experience with ABM targeting and agency management.
• No visa sponsorship available for this role.

Nice to have

• Experience in developer-adjacent or technical SaaS environments.
• Background in containers, cloud infrastructure, or AI companies.
• Experience with Reddit, programmatic, or display advertising.

Culture & Benefits

• Remote-first culture with home office setup support.
• 16 weeks of paid parental leave after 6 months of employment.
• Quarterly Whaleness Days and end-of-year breaks.
• Training stipend for professional development.
• Equity participation in a growing company.
• Technology stipend of $100 USD net/month.