Channel Marketing Manager (Software)

TL;DR

Channel Marketing Manager (Software): Developing and executing strategic marketing programs to drive demand and revenue through channel partners in EMEA with an accent on GTM campaigns and partner enablement. Focus on optimizing demand generation and aligning marketing strategies with company goals to scale revenue through B2B partnerships.

Location: Hybrid (London, King's Cross) — 3 days in office, 2 days remote

Company

hirify.global is a leading platform reinventing DevOps to help companies manage, accelerate, and secure their software delivery through a concept called liquid software.

What you will do

• Develop and execute channel marketing strategies aligned with company goals and objectives.
• Identify and prioritize key channel partners based on market trends and the competitive landscape.
• Plan and optimize GTM campaigns to generate awareness, demand, and revenue through partners.
• Collaborate with marketing teams to create compelling content and collateral for channel programs.
• Partner with sales and partner managers to provide marketing support that enhances GTM and revenues.
• Establish KPIs and analyze campaign success to provide insights for continuous improvement.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• 5-7 years of channel marketing experience in the technology industry (Software, Cloud, DevOps, or Cybersecurity).
• Proven experience executing marketing activities and campaigns with B2B partners.
• Experience driving and developing partner marketing enablement materials.
• Track-record of successful collaboration with senior executives and internal stakeholders.
• English: Native proficiency required.

Nice to have

• Proficiency in French or German.

Culture & Benefits

• Work in a high-spirit environment with a unique combination of brilliance and talented people.
• Opportunity to contribute to a critical mission in the software delivery lifecycle.
• Flexible hybrid work arrangement.
• Career growth opportunities for those willing to go above and beyond.