обновлено 5 дней назад
Senior Manager, Performance Marketing - Amazon
101 300 - 204 400$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Senior Manager, Performance Marketing - Amazon (Amazon Ads/SEO): Leading integrated Amazon demand generation and on-site content strategy across paid media, organic search, and product listings with an accent on campaign performance, catalog optimization, and measurable commercial outcomes. Focus on managing large media budgets, optimizing Sponsored Ads and DSP, improving Amazon SEO and content through experimentation, and connecting ROAS and organic performance to downstream sales.
Location: United States; remote role
Salary: $101,300–$204,400 USD annual
Company
is a global product design and technology company developing consumer lifestyle products under the Shark and Ninja brands.
What you will do
- Lead Amazon marketing planning across Sponsored Ads, DSP, social, video, SEO, A+ Content, and Brand Stores.
- Develop integrated go-to-market plans that align paid media investment with listing and content readiness.
- Own Amazon keyword, search, content, and organic ranking strategies across a complex SKU catalog.
- Manage campaign optimization, audience segmentation, bidding, dayparting, and significant media budgets against ROAS, acquisition, and revenue targets.
- Lead product-detail-page audits, A/B testing, Manage Your Experiments initiatives, and content improvements across titles, imagery, A+ Content, and video.
- Define performance KPIs and present actionable recommendations connecting media, content quality, and sales impact to senior leadership.
Requirements
- 5+ years of Amazon marketing experience owning both demand generation and on-site content/SEO.
- Hands-on experience with Amazon Ads, Sponsored Ads, DSP, organic ranking, search indexing, and Amazon content standards.
- Experience managing large budgets and complex consumer goods or CPG catalogs.
- Proficiency with Seller Central or Vendor Central, A+ Content, Premium A+, Brand Store, and Manage Your Experiments.
- Experience with Skai, Pacvue, or similar platforms; familiarity with Amazon Marketing Cloud, Amazon Marketing Stream, and data clean room technologies.
- Four-year degree in Marketing, Business, or a related field, plus strong analytical, communication, and cross-functional collaboration skills.
Nice to have
- Experience with non-Amazon retail media and digital channels, including search, programmatic, and social.
Culture & Benefits
- AI-native culture focused on experimentation, innovation, and continuous improvement.
- Medical, dental, and vision insurance, with HSA and flexible spending account options.
- 401(k) retirement plan with matching, employee stock purchase program, life and disability insurance.
- Paid time off, company holidays, parental leave, and backup childcare and eldercare days.
- Learning programs, wellness support, product discounts, referral bonuses, and other employee benefits.
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