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Описание вакансии
Текст:
TL;DR
Senior Director of Growth Marketing (AI): Building and scaling Jasper’s enterprise growth engine across paid media, lifecycle marketing, SEO/GEO/AEO, field marketing, and account-based marketing with an accent on pipeline generation, funnel analytics, and AI-driven personalization. Focus on defining account-led growth strategy, optimizing lead scoring and attribution systems, and leading multidisciplinary teams through experimentation and performance improvement.
Location: United States; remote
Base salary: $224,000–$280,000 per year
Company
Jasper is an AI marketing agents platform that helps enterprise marketing teams execute campaigns, personalization, localization, and compliance work at scale with enterprise-grade governance.
What you will do
- Lead integrated growth strategy across paid media, lifecycle marketing, web, SEO/GEO/AEO, field marketing, and account-based marketing.
- Build an enterprise growth engine that improves pipeline generation, personalization, speed, and marketing performance through AI.
- Develop field marketing and ABM programs spanning executive events, customer engagement, digital campaigns, and sales plays.
- Partner with Sales on target-account strategy, investment priorities, pipeline generation, and strategic account expansion.
- Use funnel analytics, forecasting, reporting, attribution, scoring, routing, and account prioritization to improve conversion and decision-making.
- Lead, coach, and scale a multidisciplinary growth marketing team while establishing a culture of experimentation and accountability.
Requirements
- 10+ years of experience leading B2B SaaS growth or revenue marketing, including enterprise sales support.
- Demonstrated success building pipeline through integrated digital, lifecycle, ABM, and field marketing programs.
- Deep expertise in performance marketing, paid acquisition, website optimization, CRO, and growth strategy.
- Experience partnering with Sales leadership on account strategy, forecasting, and revenue planning.
- Strong analytical skills with experience diagnosing funnel performance, prioritizing investment, and improving conversion.
- Experience scaling high-performing marketing teams, applying AI and automation, and communicating with executive stakeholders.
Culture & Benefits
- Health, dental, and vision coverage from the first day for employees and their families.
- 401(k) program with up to 2% company matching and equity grant participation.
- Flexible PTO with a $900 annual FlexExperience budget.
- $1,800 annual FlexWellness budget and a home-office setup budget.
- $1,500 annual learning and development stipend.
- 16 weeks of paid parental leave and a focus on diversity, inclusion, curiosity, creativity, and measurable impact.
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