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обновлено 16 дней назад

Digital Marketing Manager (AI)

85 440 - 128 160$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
US

Описание вакансии

Текст:
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TL;DR
Digital Marketing Manager (SEO/CRO/AI): Improving Payscale's marketing website performance across search visibility, engagement, and conversion with an accent on technical SEO, AEO, analytics, and AI-accelerated analysis. Focus on diagnosing funnel and page performance, designing A/B and multivariate tests, and translating GA4, qualitative research, and campaign data into high-impact optimizations.

Location: Remote, United States. Employees may work from home or company-paid co-working spaces. hirify.global is currently unable to hire in Quebec Province, Northern Ireland, or Hawaii. Occasional in-person company events may take place a few times a year.

Base salary: $85,440–$128,160 annually, plus potential annual corporate bonus and a 10% CBP.

Company

hirify.global provides compensation intelligence through market data and AI-powered technology, including its hirify.global Intelligence Cloud portfolio.

What you will do

  • Own on-page and technical SEO strategy, including keyword strategy, content structure, internal linking, and site health.
  • Develop hirify.global's approach to AEO and improve visibility in AI-driven answer engines.
  • Monitor rankings, organic traffic, share of voice, landing-page performance, and conversion paths across traffic sources, personas, and campaigns.
  • Own the CRO testing roadmap, including hypotheses, A/B and multivariate testing, statistical analysis, and rollout of winning variants.
  • Implement data-driven website updates and tests in Webflow and maintain GA4, GTM, dashboards, and performance reporting.
  • Collaborate with Demand Gen, Content, Product Marketing, and Marketing Operations to create search-visible, high-performing web experiences.

Requirements

  • 4–6 years of experience in SEO, CRO, web analytics, or growth marketing with a record of improving organic and on-page performance.
  • Strong knowledge of SEO tools and technical fundamentals, including Google Search Console, GA4, and Ahrefs or Semrush.
  • Strong GA4 and GTM skills, including tagging, event tracking, reporting, and dashboard development.
  • Active experience using AI tools such as Claude to accelerate analysis and reporting.
  • Experience analyzing website performance by traffic source, persona, or segment and implementing tests in Webflow or similar CMS platforms.
  • Hands-on experience with A/B testing, session recordings, heatmaps, and statistical analysis; Salesforce, Marketo, Tableau, and B2B SaaS experience are highly preferred.

Nice to have

  • Experience with Webflow Optimize, VWO, or Optimizely.
  • Webflow Optimize experience.
  • Salesforce, Marketo, Tableau, or B2B SaaS experience.

Culture & Benefits

  • Remote-first work model with flexible home or co-working arrangements and an annual remote work stipend.
  • Flexible paid time off and 14 paid company holidays, including two floating holidays.
  • Medical, dental, life, vision, and disability insurance, with coverage paid up to 100% by hirify.global.
  • 401(k) with an immediate fully vested company match, plus HSA and FSA options.
  • Sixteen weeks of paid parental leave, supplemental health benefits, and unlimited infertility coverage through medical plans.
  • Learning and development opportunities, employee resource groups, volunteer hours, and a continuous feedback culture.