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Senior Media Planner (Integrated)

75 000 - 90 000$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Media Planner (Integrated) (Paid Media/Digital Marketing): Developing integrated, full-funnel media strategies across paid search, paid social, programmatic, and other digital channels with an accent on audience insights, budget allocation, campaign measurement, and client business goals. Focus on optimizing multi-channel investments, building forecasts and testing frameworks, and presenting strategic recommendations to senior client stakeholders.

Location: Remote within most US states, with some exclusions; candidates in the Eastern or Central Time Zone are prioritized. Office hubs are available in Los Angeles, Chicago, and New York.

Annual salary: $75,000–$90,000 USD, plus benefits.

Company

hirify.global is a digital marketing agency delivering performance-driven, integrated media strategies for clients.

What you will do

  • Develop and execute integrated full-funnel media strategies aligned with client goals and customer journey stages.
  • Plan and optimize paid search, paid social, and programmatic campaigns across display, video, CTV, OTT, audio, and DOOH.
  • Analyze performance, manage budgets and pacing, conduct reallocations, reconcile monthly budgets, and develop forecasts.
  • Conduct audience research, competitive analysis, market intelligence, and testing initiatives using media tools and platform insights.
  • Partner with activation, creative, analytics, and client strategy teams to align execution, measurement, and reporting.
  • Present strategic insights, performance updates, recommendations, planning documents, and business reviews to client stakeholders, including Director- and VP-level contacts.

Requirements

  • 3–5 years of experience in paid media advertising, media planning, or digital strategy within an agency or marketing environment.
  • Multi-channel expertise across Paid Search, Paid Social, and/or Programmatic platforms, including Google Ads, YouTube, Meta, TikTok, Snapchat, DV360, or similar platforms.
  • Experience developing, optimizing, analyzing, and reporting on paid campaigns across brand and performance objectives, including full-funnel media planning, audience strategy, and measurement.
  • Experience managing multiple workstreams and planning deliverables across complex client accounts, including media spend management, pacing, reconciliation, and forecasting; ideally with annual client budgets above $10M.
  • Experience with cross-channel brand and performance strategies, ideally in omni-channel retail, ecommerce, and/or ISP/telco environments.
  • Experience partnering with analytics teams on tracking implementation, reporting frameworks, dashboards, attribution, and measurement.
  • Strong analytical, problem-solving, organizational, time-management, project-management, communication, presentation, and interpersonal skills, with exceptional attention to detail.
  • Proficiency with Google Workspace, including Google Sheets, Google Docs, Google Slides, and media reporting platforms.
  • Ability to manage multiple projects and priorities in a fast-paced environment.
  • Experience mentoring junior team members, reviewing work, and/or providing guidance across planning deliverables.
  • Bachelor’s degree in Marketing, Communications, Business, or a related field.

Nice to have

  • Experience supporting large, complex accounts with multiple stakeholders, seasonal planning cycles, and integrated retail/ecommerce objectives.
  • Experience with omni-channel retail brands and online and offline conversion goals.
  • Knowledge of audience targeting and its strategic implications.
  • Working knowledge of national versus local media strategies.

Culture & Benefits

  • Remote-first culture with flexible schedules.
  • Unlimited PTO and an extended winter holiday break.
  • 100% paid parental leave.
  • 401(k) matching and medical, dental, vision, life, pet, short-term disability, and additional voluntary insurance.
  • Annual Class Pass credits, office hubs, and opportunities for in-person collaboration and learning.
  • Inclusive, non-discriminatory work environment focused on belonging and work-life balance.

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