Director Of Media (SaaS)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Director of Media (SaaS): Owning the full-funnel paid media strategy to drive brand awareness and demand generation with an accent on data-driven experimentation and cross-functional leadership. Focus on scaling purpose-built innovation through high-impact paid channels, budget modeling, and advanced attribution frameworks.
Location: Must be based in the United States
Salary: $133,700–$173,800
Company
provides purpose-driven technology and software solutions for social impact organizations and nonprofits.
What you will do
- Own the full-funnel paid media approach across upper and lower funnel channels.
- Lead a team of channel experts in search, paid social, programmatic, and video/CTV.
- Partner with Demand, Brand, and Creative teams to execute unconventional, attention-grabbing media campaigns.
- Manage forecasting, budget modeling, and attribution to optimize CAC and NRR.
- Design and evangelize a test-and-learn roadmap including incrementality and holdout testing.
- Scale programs globally while navigating privacy and regulatory frameworks.
Requirements
- 10+ years of B2B or SaaS media leadership experience.
- Must be based in the United States.
- Proven track record of building and leading high-impact media teams.
- Deep expertise in SEM, paid social, display, programmatic, and CTV.
- Advanced financial acumen in forecasting, LTV/CAC, and scenario modeling.
- Experience with incrementality testing and advanced measurement frameworks.
Nice to have
- Practical understanding of brand visibility in LLM-driven and AI-powered search experiences.
- Experience with physical-world experiential marketing and digital/physical hybrids.
Culture & Benefits
- Remote-flexible workforce.
- Comprehensive medical, dental, and vision insurance.
- 401(k) program with employer match.
- Flexible paid time off and generous parental leave.
- Wellness programs and tuition reimbursement.
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