Specialist, Global Field Marketing Programs
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Specialist, Global Field Marketing Programs: Own global webinar and ABM channel operations while enabling regional field marketing teams with reusable digital programs and content assets. Focus on building ABM-first landing pages and nurture cadences, producing virtual events end-to-end across platforms, and maintaining campaign tracking and reporting in Salesforce/PowerBI.
Location: California, USA
Salary: $84,000–$105,000–$126,000 annually
Company
provides an Autonomous Knowledge Platform that activates enterprise intelligence and delivers AI-driven business value.
What you will do
- Run global webinar and ABM channel operations to keep the demand generation engine active.
- Build and manage ABM digital experiences (landing pages, industry vertical experiences) and targeted email nurture cadences.
- Coordinate ABM platform asset delivery and maintain the ABM content library in Seismic.
- Produce and operate virtual events (run-of-show scripting, branded broadcasts, post-event editing, and publishing to BrightTalk/Seismic).
- Manage digital channel and content operations (Cvent event pages, BrightTalk channel, Field Marketing SharePoint, Tailormail GTM communications).
- Document and standardize global ABM/webinar workflows into playbooks and enable regional teams to execute consistently.
Requirements
- 3–6 years of experience in B2B marketing, field marketing, digital marketing, and/or account-based marketing (ABM).
- Hands-on experience running webinars and virtual events end-to-end, including platform operation (e.g., Cvent, BrightTalk, ON24, Zoom/Teams Webinars).
- Experience building landing pages, registration forms, and digital campaign assets using Cvent, Eloqua, or comparable platforms.
- Strong understanding of CRM/marketing operations fundamentals, including Salesforce and how touchpoints connect to pipeline reporting.
- Strong project management skills with the ability to own multiple workstreams against fixed deadlines (e.g., Trello/Kanban).
- Excellent written English to draft marketing copy independently to a professional standard.
Culture & Benefits
- Flexible work model with trust in how, when, and where work is done.
- Benefits include healthcare, life and disability insurance, retirement savings (401(k)), and time-off programs.
- Inclusive, people-first culture focused on well-being and long-term thriving.
- Opportunity to work globally and asynchronously with colleagues across time zones.
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