Senior Product Marketing Manager (B2B SaaS)

TL;DR

Senior Product Marketing Manager (B2B SaaS): Leading go-to-market strategy, positioning, and sales enablement for the Fuels Operations Hub with an accent on translating complex operational workflows into compelling value propositions. Focus on driving awareness and adoption across fuel distributors and terminal operators through data-driven insights and competitive intelligence.

Location: Remote, Must be based in Texas (TX), USA

Salary: $95,000 – $123,000

Company

hirify.global is a global data and technology company providing an Operational Decisioning Platform for leaders in energy, agriculture, and weather-driven industries.

What you will do

• Own the end-to-end GTM strategy for Fuels Operations Hub, including ICP development and launch planning.
• Develop differentiated positioning and messaging frameworks based on customer research and competitive intelligence.
• Build and maintain sales enablement assets including pitch decks, ROI tools, battle cards, and objection-handling guides.
• Partner with Product Management to influence roadmap priorities using market intelligence and customer insights.
• Conduct win/loss analysis, customer interviews, and prospect discovery to map buyer journeys.
• Deliver training and enablement programs to improve sales effectiveness and accelerate onboarding.

Requirements

• 7+ years of product marketing experience in B2B SaaS, data, or analytics within the oil and gas industry.
• 3+ years of experience supporting complex enterprise buying processes and stakeholders.
• Proven success executing GTM strategies from positioning and launch through optimization.
• Strong storytelling skills and the ability to simplify complex technical concepts into value propositions.
• Must be based in the USA (TX).

Nice to have

• Domain expertise in energy, fuels, commodities, agriculture, or logistics.
• Experience marketing workflow software or enterprise SaaS solutions.
• Familiarity with fuel pricing, terminal management, or fuel distribution operations.
• Experience presenting at industry conferences, webinars, or analyst briefings.

Culture & Benefits

• Unlimited PTO and flexible working hours.
• Comprehensive Medical, Dental, and Vision Insurance Plans.
• 6% 401K matching.
• Remote-first work model.
• Unlimited access to 13k+ courses via a professional learning platform.
• Employee Assistance Program (EAP).