Product Marketing Manager (Energy)

TL;DR

Product Marketing Manager (Energy): Driving market success and revenue targets by positioning and promoting distributed energy resource solutions for the utility industry with an accent on customer evangelism and value demonstration. Focus on crafting compelling narratives, developing sales enablement collateral, and executing go-to-market plans.

Location: Remote (Must be based in the United States; sponsorship is not available)

Salary: $120,000 - $145,000 USD

Company

hirify.global empowers utilities and their customers to create a clean, distributed energy future through virtual power plants utilizing IoT and SaaS technologies.

What you will do

• Act as a customer evangelist, identifying and synthesizing challenges related to distributed energy resource (DER) adoption.
• Develop compelling messaging and solution-level narratives tailored to target utilities.
• Create persuasive product marketing collateral, including sales enablement materials, fact sheets, and case studies.
• Lead the development and execution of go-to-market (GTM) plans for new launches and features.
• Conduct competitive analysis to identify market trends and opportunities for differentiation.
• Collaborate cross-functionally with Product, Sales, and Customer Success teams to refine positioning.

Requirements

• 3+ years of experience in product marketing, preferably in the technology, energy, or utilities industry.
• Must be authorized to work in the US without sponsorship.
• Bachelor’s degree or equivalent understanding of product marketing principles and tactics.
• Excellent written and verbal communication skills to distill complex concepts into simple language.
• Proven ability to manage cross-functional projects and meet deadlines independently.
• Proficiency in Microsoft Excel and PowerPoint.

Culture & Benefits

• 100% paid medical insurance for employees.
• 401(k) retirement plan with employer match.
• Flexible scheduling and a casual work environment.
• Practical perks: gym subsidy, paid parental leave, and education assistance program.
• Opportunity to work with advanced IoT, SaaS, and machine learning technologies.