Field Marketing Manager (Semiconductor)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Field Marketing Manager (Semiconductor): Drive field marketing strategy to support business growth in mainstream semiconductor market segments with an accent on market insights, competitive intelligence, and customer engagement programs. Focus on developing go-to-market strategies, analyzing market trends, and collaborating with cross-functional teams to influence product and solution strategy.
Location: Shanghai, China
Company
is a leading corporation in the semiconductor manufacturing industry, specializing in advanced technology solutions.
What you will do
- Analyze macro environment, end-market trends, semiconductor ecosystem, and fab capacity plans to identify opportunities.
- Conduct SWOT analyses of global and local competitors and track market share and positioning.
- Develop and execute field marketing plans aligned with business priorities.
- Collaborate with business and technical teams to align messaging and solutions.
- Capture customer needs, feedback, and market signals to influence product and solution strategy.
- Develop marketing assets, value propositions, and campaigns targeting mainstream customers.
Requirements
- Bachelor’s or Master’s degree in business, marketing, engineering, or related field.
- 5+ years of experience in semiconductor marketing, sales, business development, customer support or related roles.
- Experience in B2B or semiconductor industry preferred.
Culture & Benefits
- Equal Opportunity Employer valuing diversity and inclusion.
- Supportive and structured work environment.
- Focus on team success and capability building.
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