Regional Marketing Manager (Cybersecurity)

TL;DR

Regional Marketing Manager (Cybersecurity): Building and executing the US go-to-market motion to drive awareness and lead generation with an accent on demand capture and regional campaigns. Focus on optimizing the top-of-funnel machine, localizing content for the US market, and managing field events.

Location: Must be based in Chicago, US

Salary: $125,000 - $175,000 USD

Company

hirify.global is developing a network of connected organisations to defend against cybersecurity attacks in the supply chain by sharing security maturity and visualising ecosystem risks.

What you will do

• Design and execute regional demand generation campaigns to turn cold ICPs into highly aware prospects.
• Manage demand capture in HubSpot, including the creation of emails, landing pages, forms, and workflows.
• Plan and deliver US field activity such as intimate dinners, roundtables, webinars, and partner sessions.
• Collaborate with the UK team and freelancers to localize core messaging and assets for the US market.
• Act as the local market expert, providing insights to the global team to optimize GTM strategies.

Requirements

• 3–5 years of B2B marketing experience with a proven track record in demand generation and capture.
• "Zero-to-one" marketing experience in a B2B cybersecurity, risk, compliance, or GRC startup.
• Strong, hands-on proficiency with HubSpot operational workflows.
• Must be located in Chicago, US.
• Commercial mindset with the ability to work autonomously and drive revenue.

Nice to have

• Deep familiarity with supply chain risk or third-party risk management (TPRM).
• Experience supporting UK/European companies entering the US market.
• Exposure to ABM platforms, intent data, Salesforce, Clay, or Lemlist.

Culture & Benefits

• First dedicated in-market marketing hire with high autonomy.
• Opportunity to build a new market from scratch for a growing cybersecurity startup.
• Collaborative environment working across US and UK teams.
• Flexible compensation options including fixed-term contract or hourly/monthly rates.