Sr. Integrated Marketing Manager (Cybersecurity)

TL;DR

Sr. Integrated Marketing Manager (Cybersecurity): Leading campaign strategy and execution for the Mid-Market segment, driving demand, engaging practitioners, and delivering measurable pipeline impact with an accent on ABM, intent activation, and practitioner-led buying cycles. Focus on developing toolkits, playbooks, and deal acceleration strategies, ensuring consistent strategy and execution across all touchpoints.

Location: Remote - USA

Salary: $140,300—$165,000 USD

Company

hirify.global is a company focused on cybersecurity.

What you will do

• Own and execute integrated marketing campaigns tailored to the Mid-Market segment across channels and personas.
• Drive full-funnel programs by collaborating with field, digital, and channel marketing teams.
• Craft compelling, persona-based messaging that resonates with both technical and executive decision-makers.
• Activate account-based marketing (ABM) strategies using intent signals and personalized content.
• Partner closely with Mid-Market sales leaders to develop toolkits, playbooks, and deal acceleration strategies.
• Track and report on campaign performance, ROI, and influence on practitioner-led opportunities.

Requirements

• 7+ years of B2B marketing experience, ideally in SaaS or cybersecurity.
• Proven success running integrated campaigns for the Mid-Market segment.
• Strong hands-on experience with ABM platforms (e.g., 6sense), MAPs (e.g., Marketo), and intent tools (e.g., Bombora).
• Demonstrated ability to partner closely with sales and influence pipeline outcomes.
• Strategic thinker with a data-driven mindset and full-funnel expertise.
• Exceptional communication, collaboration, and project management skills.

Nice to have

• Experience building practitioner-focused messaging and supporting technical sales cycles.
• Background in field or channel marketing.
• Understanding of cybersecurity buyer personas and sales motions.
• Familiarity with Salesforce, Sigma, and related performance tracking tools.
• Past success at fast-growing tech companies navigating scale and complexity.

Culture & Benefits

• Roles are eligible for a bonus, restricted stock units (RSUs), and benefits.
• Individual compensation packages are based on factors unique to each candidate, including their skills, experience, qualifications and other job-related reasons.
• hirify.global is an equal opportunity employer.