Creative Marketing Manager (Performance)

TL;DR

Creative Marketing Manager (Performance): Managing the end-to-end creative portfolio for performance marketing campaigns with an accent on data-driven iteration and rapid testing. Focus on leveraging AI-driven workflows to generate, test, and scale high-performing video and static ads that drive measurable business growth.

Location: Tel-Aviv, Israel (Onsite)

Company

hirify.global is a consumer cybersecurity company dedicated to protecting millions of users from phishing, fraud, and AI-powered scams through innovative digital safety solutions.

What you will do

• Own the end-to-end creative portfolio, from identifying winning angles to performance analysis and iteration.
• Create high-performing video and static ads designed to drive measurable growth.
• Generate and test hypotheses across hooks, personas, and landing pages in partnership with media buyers.
• Analyze performance dashboards daily to translate metrics like CPA, CTR, and CVR into actionable creative decisions.
• Monitor market trends, competitor strategies, and emerging ad patterns to identify new testing opportunities.

Requirements

• 3+ years of experience in performance creative (direct-response) in agency, in-house B2C, or scale-up environments.
• Fluent English (written and verbal) is required.
• Proficiency in using AI creative tools as a core part of the creative workflow.
• Strong data fluency with the ability to translate media signals into creative decisions independently.
• Ability to write clear, specific briefs for creators, editors, or AI pipelines.

Nice to have

• Experience in cybersecurity, fintech, or other trust-sensitive B2C verticals.
• Hands-on craft experience in editing, design, copywriting, or directing.

Culture & Benefits

• Collaborative and transparent team culture with regular team dinners and company trips.
• Opportunity to work in a fast-paced, high-volume testing environment.
• Focus on shared wins and collective growth.