Account Based Marketing (ABM) Manager (AI)

TL;DR

Account Based Marketing (ABM) Manager (AI): Designing and executing an upmarket GTM motion from scratch to convert target accounts into customers with an accent on AI-powered automation and multi-channel orchestration. Focus on building scalable personalization systems, interpreting intent signals, and optimizing the pipeline feedback loop.

Location: Must be based in New York, NY (Hybrid: in-office 3–4 days per week, required attendance on Tuesdays and Thursdays)

Salary: $115,000–$135,000 + equity

Company

hirify.global is an AI-powered platform helping service businesses grow revenue and automate administrative tasks.

What you will do

• Architect the end-to-end ABM strategy including account selection, segmentation, and messaging.
• Design and deploy AI-powered campaign workflows to scale personalization using intent and behavioral data.
• Execute integrated multi-channel campaigns across email, direct mail, and digital channels.
• Track and analyze MQL pacing, pipeline contribution, and activation rates.
• Conduct A/B tests and translate data into strategic adjustments.
• Collaborate with Sales, RevOps, and Product Marketing to align on targeting and metrics.

Requirements

• 3+ years of B2B demand generation or ABM experience at a high-growth tech company.
• Proven experience building AI-powered GTM workflows using tools like Clay or similar.
• Ability to create structured campaign motions from ambiguity without a predefined playbook.
• Deep fluency in account prioritization, segmentation, and intent signal interpretation.
• Strong email copywriting skills for persona-specific and funnel-stage messaging.
• Must be commutable to the NYC headquarters for a hybrid in-office environment.

Culture & Benefits

• Comprehensive health and dental insurance from day one.
• 401k retirement plan and Dependent Care FSA.
• Flexible PTO and paid parental leave.
• Professional development stipend and corporate wellness access (Wellhub).
• In-office perks including lunch twice per week and late-night dinner stipends.
• Fertility and adoption benefits via Carrot and Kindbody.