Business Development Representative (AI)

TL;DR

Business Development Representative (AI): Building an outbound engine for an AI-native content production platform with an accent on demand generation and prospecting workflow design. Focus on leveraging AI tools for personalization and developing high-impact account-based outreach strategies.

Location: Singapore

Company

hirify.global develops trysecretsauce.ai, an AI-native platform helping brands scale content production through automated workflows and brand governance.

What you will do

• Build and manage outbound prospecting campaigns targeting consumer brands, ecommerce companies, and marketing teams.
• Develop account-based outreach strategies and test messaging across email and LinkedIn.
• Leverage AI tools to automate research, prospecting, and personalization workflows.
• Qualify opportunities and book discovery meetings in collaboration with founders.
• Maintain CRM hygiene and track outreach performance to refine positioning.
• Provide market feedback to shape product positioning and GTM strategy.

Requirements

• Experience in outbound sales, business development, or prospecting roles.
• Proven ability to generate pipeline through self-sourced outbound efforts.
• Strong written communication skills and comfort with cold outreach.
• Proficiency with modern sales and prospecting tools.
• Ability to work independently in an early-stage startup environment.
• Curiosity about AI and willingness to incorporate AI tools into daily workflows.

Nice to have

• Experience selling products with low brand recognition.
• Experience building outbound processes from scratch.
• Familiarity with tools such as Apollo, Clay, Instantly, LinkedIn Sales Navigator, HubSpot, or Salesforce.
• Experience selling to marketing, creative, or ecommerce teams.

Culture & Benefits

• Opportunity to define the GTM strategy for an AI-native company from the earliest stages.
• Direct collaboration and significant ownership while working with founders.
• Inclusive environment committed to diversity and equal opportunity.
• High degree of autonomy and bias toward action and experimentation.