Senior Manager, Demand Generation And ABM (SaaS)

TL;DR

Senior Manager, Demand Generation and ABM (SaaS): Building and owning the end-to-end pipeline engine for an AI-powered tax technology platform with an accent on multi-channel ABM programs and data-driven campaign execution. Focus on leveraging AI tools to scale research, personalizing outreach, and driving measurable revenue growth in a fast-paced startup environment.

Location: Must be based in the United States (Remote)

Company

hirify.global is building an AI-powered operating system for CPA firms, integrating client data, workflow automation, and analytics into a single platform.

What you will do

• Build and execute integrated, multi-channel campaigns and ABM programs from brief to launch.
• Manage HubSpot workflows, lead scoring, and campaign tracking to ensure clean pipeline attribution.
• Partner with Sales to translate campaigns into field-ready materials and optimize based on feedback.
• Proactively use AI tools and LLMs to enrich data, surface intent signals, and accelerate research.
• Draft and coordinate campaign assets including emails, landing pages, and nurture sequences.
• Track program performance and recommend tactical improvements based on pipeline metrics.

Requirements

• 5-7 years of experience in demand generation or ABM at a B2B SaaS company.
• Must be based in the United States.
• Proven track record of building named account programs from scratch.
• Strong proficiency in HubSpot or similar marketing automation platforms.
• Experience using enrichment platforms like Clay or Apollo for scaling outreach.
• Data-driven mindset with the ability to build funnel models and navigate ambiguity.

Nice to have

• Experience in enterprise-level sales motions with long cycles and high ACV.
• End-to-end webinar execution experience.

Culture & Benefits

• Competitive salary and comprehensive benefits package.
• Paid time off, healthcare, retirement, life insurance, and disability coverage.
• High level of autonomy and ownership over the GTM engine.
• Fast-moving, collaborative environment focused on innovation.