Vice President, Sales (B2B Events)

TL;DR

Vice President, Sales (B2B Events): Leading strategic growth and revenue performance for high-impact B2B trade events and media brands with an accent on market expansion and high-performing team leadership. Focus on developing business development strategies, maximizing profitability across diverse revenue streams, and fostering strategic industry partnerships.

Location: Must be based in or be able to relocate to Irving, TX, USA (Hybrid: 3+ days in office)

Salary: $175,000 - $200,000 + commission

Company

Informa Markets creates global platforms for industries to trade, innovate and grow through large-scale B2B events and digital content.

What you will do

• Develop and execute business development strategies to drive domestic and international growth.
• Take full ownership of revenue performance across events, media, sponsorships, and digital products.
• Lead, mentor, and manage a multi-level sales team to exceed revenue targets.
• Build and maintain deep relationships with key industry stakeholders and high-value accounts.
• Oversee sales pipeline, budgets, and CRM data management via Salesforce.
• Drive customer retention and growth through cross-selling and upselling strategies.

Requirements

• Bachelor’s degree in Business, Marketing, or equivalent experience.
• 10+ years of experience in events or media, leading high-performing sales teams.
• Proven track record of exceeding revenue targets and driving profitability.
• Advanced proficiency in CRM systems, preferably Salesforce.
• Strong leadership skills with a focus on accountability and mentorship.

Culture & Benefits

• Competitive benefits including 401k match, health, vision, and dental insurance.
• Hybrid work flexibility (3+ days in office) with temporary remote options for up to four weeks a year.
• PTO starting at 15 days, increasing with tenure, plus national holidays and birthday leave.
• Professional development via LinkedIn Learning and internal mentoring platforms.
• Employee Stock Purchase Plan (ESPP) offering company shares at a minimum 15% discount.