Video Advertising Manager

TL;DR

Video Advertising Manager: Plan, launch, and optimize performance-driven brand campaigns across TV, Streaming, OOH, Radio, and digital channels with an accent on measurement & attribution and data-backed budget allocation. Focus on connecting KPIs to core business data, negotiating TV pricing, and scaling new offline and online channels to drive customer acquisition and brand growth.

Location: Berlin, Germany

Company

In-house marketing team at hirify.global Group supporting Autohero and Wirkaufendeinauto.de across Europe.

What you will do

• Plan, launch, and optimize performance-driven campaigns across TV, OOH, Radio, and digital channels (Streaming and YouTube).
• Develop measurement and attribution methods to maximize effectiveness of offline and online marketing.
• Analyze campaign performance by linking KPIs with core business data and identifying growth opportunities using analytics tools.
• Manage and allocate budgets across channels to support efficient customer acquisition and brand growth.
• Build data-backed business cases for brand initiatives and manage relationships with media partners and agencies.
• Negotiate TV pricing and collaborate with creative and production teams to shape data-driven campaign concepts.

Requirements

• 2+ years of experience managing and scaling online and/or offline marketing campaigns in a fast-paced environment.
• Advanced analytical skills with a data-driven approach; strong proficiency in Excel.
• Experience managing agency and media supplier relationships.
• Excellent communication skills; English fluency is essential.
• Strong attention to detail and structured mindset for managing multiple campaigns and projects.

Nice to have

• Experience with SQL or BigQuery.
• Experience with programmatic media buying.
• Experience shaping creative strategy and direction.
• Fluency in an additional European language (especially German, Spanish, Swedish, or Portuguese).

Culture & Benefits

• Working-from-home options and flexible working hours.
• 30 days of vacation.
• Education budget for online courses, conferences, and training.
• Discounts on well-known brands and special offers on used cars for you and your family/friends.
• International and diverse working environment.

Hiring process

• Submit a CV in English with your earliest starting date and salary expectations.
• Interviews and evaluation of campaign/analytics experience and fit for the role.