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Team Lead Performance Marketing (AI)
Описание вакансии
Текст:
TL;DR
Team Lead Performance Marketing (Adtech): Taking full ownership of digital performance marketing activities, including paid search, display, and social channels with an accent on driving the profitable growth of Autohero across Europe. Focus on developing and executing scalable strategies that deliver measurable results and efficiently grow the customer base.
Location: Remote
Company
is Europe’s largest independent used car dealer, revolutionizing the way customers find and buy cars.
What you will do
- Develop and execute multi-channel digital marketing strategies specific to the used-car sector.
- Build and lead a high-performing team with scalable processes for flawless execution, optimization, and cross-channel knowledge sharing.
- Define and integrate high-value keywords, audiences, and targeting tactics to drive qualified leads and sales across all channels.
- Use data-driven, cross-channel insights and feedback loops to optimize efficiency, improve lead quality, and maximize ROI.
- Partner with Tech, Data, copywriting, and product teams to enhance automation, measurement, experimentation, and creative output—including leveraging emerging AI-driven advertising capabilities.
Requirements
- 6+ years of hands-on experience managing large-scale paid media campaigns across digital channels.
- Proven ability to design data-driven strategies, leveraging advanced audience segmentation and keyword research.
- Demonstrated strengths in translating complex campaign data into actionable insights.
- Strong leadership and team-building skills.
- Comfortable communicating with senior stakeholders.
- Fluent in English, with additional European language proficiency, especially German, a plus.
Culture & Benefits
- Invest in your personal and professional growth with a dedicated education budget.
- International and diverse working environment with more than 90 different nationalities.
- Discounts on well-known brands and special offers on used cars.
- Working from home options, flexible working hours and 30 days of vacation.
- Free access to Headspace for mental well-being.