Brand Marketing Manager

TL;DR

Brand Marketing Manager (Marketing): Overseeing integrated brand campaigns, content creation, and sponsorships across the US, CA, and UK with an accent on strategic execution and performance measurement. Focus on managing creative development, evaluating sponsorship ROI, and translating brand efforts into measurable business impact.

Location: Hybrid (US-based, with potential in-person requirements in Boston)

Salary: $113,000 – $142,000 USD

Company

hirify.global is a leading automotive marketplace dedicated to bringing trust and transparency to car shopping through innovation and a people-first culture.

What you will do

• Lead integrated brand campaigns across US, CA, and UK from brief to launch.
• Write insight-led creative briefs defining audience, objectives, and success metrics.
• Manage creative development, production timelines, and quality across agencies and internal teams.
• Serve as brand steward ensuring consistency across all geos, channels, and touchpoints.
• Evaluate, negotiate, and manage end-to-end brand sponsorships and activations.
• Build executive-ready reporting to translate brand efforts into business impact and future recommendations.

Requirements

• 5–8 years of experience in brand marketing within consumer-facing, digital-first environments.
• Proven track record leading integrated campaigns end-to-end.
• Strong creative instincts and ability to provide effective direction to agencies.
• Experience evaluating and managing brand sponsorships or partnerships.
• Analytical mindset with proficiency in data sources like Google Analytics and Sprout Social.
• Strong leadership, communication, and presentation skills.

Culture & Benefits

• Flexible hybrid work model.
• Comprehensive Total Rewards Package including equity for all employees.
• Career development programs and employee resource groups.
• Thoughtful perks including daily free lunch, new car discount, and wellness apps.
• Robust time off policies to encourage work-life balance.