Growth Marketing Manager (Insurtech)

TL;DR

Growth Marketing Manager (Insurtech): Owning paid social and display channels end-to-end to drive efficient new customer acquisition with an accent on Meta ads and programmatic display. Focus on scaling acquisition volume, optimizing CAC, and building rigorous creative testing frameworks.

Location: Must be based in one of the 40 specified US states

Compensation: $10.6K – $115K + Equity

Company

hirify.global is a remote-first insurtech company dedicated to mahirify.globalg homeowners insurance simpler and more affordable through data and technology.

What you will do

• Own paid social campaigns end-to-end, with an initial focus on scaling spend on Meta and expanding to other platforms.
• Build and optimize display and programmatic advertising campaigns across the Google Display Network.
• Lead remarketing and retargeting strategies to convert abandoned quotes into bound policies.
• Define audience strategies for prospecting and retargeting based on site behavior and price competitiveness.
• Develop creative briefs and testing roadmaps in partnership with the design team.
• Utilize LLMs (e.g., Claude) to accelerate campaign iteration and enhance performance analysis.

Requirements

• 4–7 years of experience in paid social, display, or digital media buying, ideally in insurance or fintech.
• 3+ years of hands-on Meta Ads Manager expertise.
• Experience with Google Display Network and programmatic display.
• Strong analytical fluency in CAC, LTV, incrementality, and attribution modeling.
• Proven track record of growing acquisition volume while improving efficiency.
• Must be able to live and work full-time in one of the 40 eligible US states.

Culture & Benefits

• Competitive salary and company equity through RSUs.
• 401(k) with company match up to 4% of eligible earnings.
• Multiple medical plan options, dental, vision, and company-funded HSA contributions.
• Flexible PTO for exempt employees and 8 company-observed holidays.
• Paid parental leave (up to 14 weeks for birthing parents and 8 weeks for non-birthing parents).
• Professional development budgets for certifications, conferences, and learning.