GTM Strategy & Operations (Fintech)

TL;DR

GTM Strategy & Operations (Fintech): Building and optimizing the go-to-market engine for an AI-powered loan servicing platform with an accent on outbound lead generation and brand building. Focus on creating sophisticated customer acquisition plays, managing sales operations, and establishing the company's presence in the lending industry.

Location: Hybrid: Must be based in San Francisco (4 days/week in person)

Salary: $95K – $100K + Bonus

Company

hirify.global is an AI-powered servicing platform for lenders that integrates regulatory rules as a foundation to automate critical workflows with full compliance.

What you will do

• Own end-to-end outbound lead generation, including research, list building, copy, and multi-channel outreach.
• Define and execute the content strategy through blog posts, newsletters, and top-of-funnel materials.
• Manage the company's presence at conferences, including marketing campaigns and booth operations.
• Drive sales operations by managing CRM hygiene and reporting on pipeline velocity and conversion rates.
• Create and manage nurture campaigns for dormant leads to re-engage potential customers.

Requirements

• Bachelor’s degree in Business or a related field.
• 1–2 years of experience in consulting or startups.
• Prior experience in outbound sales (BDR/SDR) or sales operations.
• Exceptional written communication skills.
• Proficiency with Google Workspace and experience with CRM systems like Hubspot.
• Must be located in San Francisco for a hybrid work schedule (4 days/week in office).

Culture & Benefits

• Direct collaboration with founders who have a deep track record of scaling financial products.
• Profit sharing program allowing employees to share in the company's success.
• High-agency environment with real ownership of the revenue engine from day one.
• Unmatched career acceleration in GTM strategy and startup execution.
• Focus on high-impact work over "busy work" or corporate fluff.