Lead Paid Social Strategist (Marketing)

TL;DR

Lead Paid Social Strategist (Paid Social/eCommerce): Developing and owning high-impact paid social strategies for a portfolio of complex lead generation and eCommerce accounts with an accent on full-funnel campaign execution and client relationship management. Focus on driving revenue growth, ROAS, and long-term profitability across multiple platforms.

Location: Remote (U.S. based only)

Company

hirify.global is a strategic marketing agency that integrates paid and organic social growth to drive business outcomes for lead generation and eCommerce brands.

What you will do

• Own and develop paid social strategies for a portfolio of complex, multi-platform client accounts.
• Execute full-funnel campaigns across Meta, LinkedIn, TikTok, Pinterest, Reddit, and YouTube.
• Manage tracking and attribution setups, including Meta Pixel, Conversions API, GA4, and catalog feeds.
• Lead client relationships through quarterly business reviews, executive presentations, and strategic planning.
• Build performance forecasts, budget recommendations, and multi-quarter growth plans.
• Mentor peers and contribute to agency-wide SOPs and frameworks to improve quality.

Requirements

• Must be based in the United States
• 6 to 8+ years of experience in paid social or paid media, preferably within an agency environment.
• Proven track record of driving revenue and ROAS growth for eCommerce brands.
• Deep expertise in Meta, LinkedIn, TikTok, Pinterest, Reddit, and YouTube platforms.
• Proficiency with Shopify and core eCommerce metrics (ROAS, MER, CPA, CAC, AOV, CVR, LTV).
• Strong technical command of Meta Pixel, Conversions API, and attribution modeling.

Nice to have

• Experience with influencer or affiliate marketing strategy.
• Experience managing enterprise-level budgets across multiple platforms.
• Proficiency with GA4, Supermetrics, or advanced social reporting tools.

Culture & Benefits

• Remote-first work environment.
• Collaborative culture where social teams work as an integrated unit with content and influencer teams.
• High level of ownership and a "seat at the table" for strategic decision-making.
• Emphasis on accountability, strategic thinking, and genuine collaboration.