обновлено 6 дней назад
Consumer Services Marketing Account Director
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Consumer Services Marketing Account Director (Lead Generation Marketing): Owning and growing a portfolio of consumer services accounts with an accent on lead quality, funnel economics, client retention, and coordinated paid search, paid social, SEO, local, and creative strategies. Focus on diagnosing audience and measurement constraints, aligning marketing with sales operations, expanding local markets, and coaching analysts and specialists.
Location: Remote in Chile, Costa Rica, Ecuador, Honduras, Nicaragua, or Peru
Company
is a tech-enabled growth marketing firm combining marketing, consulting, data intelligence, proprietary technology, and full-service digital marketing capabilities.
What you will do
- Own a portfolio of 4–6 consumer services accounts, focusing on lead quality, funnel conversion, cost per acquisition, and market-level performance.
- Run quarterly Power Circuit reviews to diagnose constraints across business, audience, product, messaging, channels, and measurement.
- Work with client sales and operations teams to define valuable leads and incorporate that definition into targeting and creative strategy.
- Lead senior client relationships, QBRs, retention, renewals, account expansion, and MRR growth.
- Coordinate paid search, paid social, SEO, local, and creative teams around account strategies and advise on geographic expansion.
- Use AI, Nova, Iris, Pulse, and Power Circuit tools while coaching analysts and specialists.
Requirements
- 6+ years of experience in lead generation or consumer services marketing, agency-side or in-house.
- Strong understanding of CPL, lead-to-opportunity rate, cost per acquisition, and LTV by lead source.
- Experience aligning marketing strategy with client sales teams and optimizing for lead quality rather than lead volume.
- Comfort with paid search-heavy media mixes, local campaign structures, local SEO, GMB, and review strategy.
- Demonstrated success retaining and growing client accounts.
- Advanced spoken and written English is required.
Culture & Benefits
- Fully flexible work environment with remote, in-office, or hybrid options; this role is listed as remote in the specified Latin American countries.
- Base salary paid in USD with commission opportunities.
- Unlimited time off from day one, national holidays, and two mental health recharge days per year.
- $50 monthly healthcare stipend.
- Employee development programs, leadership growth opportunities, quarterly awards, and participation in DEI initiatives.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →