Marketing Automation Coordinator (CRM)

TL;DR

Marketing Automation Coordinator (CRM): Delivering automated email programs and optimizing audience segmentation with an accent on CRM technology and email personalization. Focus on building compliant templates, managing exception reporting, and maintaining project documentation.

Location: Must be based in the UK and live within a commutable distance of Milton Park, Oxfordshire (minimum 3 days per week in-office).

Company

A leading academic publishing, business intelligence, and events business listed on the London Stock Exchange and member of the FTSE 100.

What you will do

• Deliver automated email programs in collaboration with Marketing Automation Managers and stakeholders.
• Refine audience segmentation, data selections, and email personalization.
• Run regular reports to ensure the efficient operation of marketing automation programs.
• Maintain project documentation and perform regular health checks on automations.
• Build and maintain compliant email templates to support wider marketing teams.
• Stay current with industry best practices for automated marketing and share knowledge internally.

Requirements

• Must have the right to live and work in the UK.
• Interest in email marketing, CRM, and marketing automation.
• Experience working in a sales or marketing environment.
• Strong desire to learn and develop new technical skills.

Nice to have

• Experience with Email Service Provider (ESP) technology.
• HTML skills and the ability to optimize images for web use.
• Previous experience delivering automated marketing campaigns.

Culture & Benefits

• Flexible hybrid working culture promoting work-life balance.
• 25 days annual leave plus birthday off and additional discretionary holiday days.
• Company funded private medical insurance, life assurance, and pension scheme.
• Share Match plan and 24/7 wellbeing support via an employee assistance programme.
• 4 paid volunteering days each year.